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5 Tips to Save Money and Still Get Great Results

What is your best strategy for managing your marketing budget in times of economic uncertainty? Is it to put your mailings on hold until things get better, or is it to get creative and take advantage of existing opportunities? Our experience is that, even when the economy tightens, businesses get creative with their marketing and [...]

By |2022-08-10T20:24:49+00:00August 10th, 2022|CP&G's Blog|Comments Off on 5 Tips to Save Money and Still Get Great Results

Want Healthy Forests? Use More Paper

Would it surprise you to learn that by using forest products (including paper), you are helping to increase the number of trees around us? Improve overall forest health? It’s not something we talk about as much as we should, but the use of paper and paper-based products has a positive impact on the environment. Here [...]

By |2022-07-14T17:34:54+00:00July 14th, 2022|CP&G's Blog|Comments Off on Want Healthy Forests? Use More Paper

3 Tips for Successful Cross-Selling

Who are your best customers? They are the ones you already have. Your existing customers know and value their relationship with your company, so one of the best uses of your marketing budget is to cross-sell products to them. Cross-selling, or selling a different product or service to the same customer, can be highly profitable [...]

By |2022-06-16T14:52:55+00:00June 16th, 2022|CP&G's Blog|Comments Off on 3 Tips for Successful Cross-Selling

What’s New in Adobe Creative Cloud 2022?

Want to know what’s new and cool in Adobe Creative Cloud 2022? Who better to ask than a Certified Adobe Design Master and Instructor? Writing in Yes! I’m a Designer; Martin Perhiniak, once voted one of the top 10 Adobe instructors globally, shares his favorite features of Adobe’s latest update. Photoshop 2022 Two new neural [...]

By |2022-06-09T19:06:05+00:00May 18th, 2022|CP&G's Blog|Comments Off on What’s New in Adobe Creative Cloud 2022?

The Post-COVID Print Bump

The COVID-19 pandemic reinforced something many of us already knew—how much we love direct mail. As the world locked down and people spent more time at home, we felt how much we looked forward to what came in the mailbox in a fresh, more personal way. We already loved print. The pandemic just made us [...]

By |2022-06-09T19:04:14+00:00April 12th, 2022|CP&G's Blog|Comments Off on The Post-COVID Print Bump